Apps World Series

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Apps World

Pioneering innovation in multiplatform apps

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Overcoming the Challenges of Product Development Article post

Many early stage entrepreneurs nowadays are facing the problem of not knowing how to get from point A to point B once they have an idea for an innovative digital product. Starting to work on a new opportunity knowing nothing but the destination is not that different from crossing an unknown territory without a navigation…

Instagram-Snapchat

Infographic: Snapchat stories vs Instagram stories Article post

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IoT designer

8 Inevitable Tips for Designing for the Internet of Things Article post

If you are not living all these times on a secluded island in the middle of the Pacific it is very unlikely that you have not heard the buzz about Internet of Things. What was once just a hype in the tech circles now became a loud buzz and is becoming louder. Internet of Things…

5 Essential Apps You Must Have on Your Work PCs

5 Essential Apps You Must Have on Your Work PCs Article post

It is always going to be a busy day at the office, no matter what type of job you are currently holding down. It can become incredibly difficult to figure out how to carry out all of your tasks, though, especially if you need to take care of information in various ways, not to mention…

Apple Search adds & ASO

Apple Starts Selling App Store Search Ads Article post

App Store Search Ads are here to stay. Apple launched the initiative on October 5, and already the ads can be found leading search results for thousands of high-volume search terms. But will the proliferation of ads really make your app easier to find? App Store Optimization is more essential than ever in the age…

VR design

What VR Means for UI/UX Designers: How to Create Great Experiences for Trending Technology Article post

UI/UX designers are the heroes of our reality. They are the ones who are responsible for shaping the new sci-fi future for virtual and augmented reality. With a sustainable ability to think out-of-the-box, UI and UX designers see beyond conventional concepts of human-computer interaction, promising us a better future yet to come. It is not…

Image of coder

Reasons to Use Swift Over Objective-C for iOS Application Development Article post

Have you decided to develop an iOS application? You would definitely face some difficulties at the time of choosing a programming language. A suitable language plays a very crucial role that can change the fate of the whole project. Today, most of the iOS developers choose Swift language over Objective-C, but why? According to Wikipedia,…

App ROI

How to increase ROI through Engaging with the User in the Post-Download Situation? Article post

Do you know how many apps an average smartphone owner has with his phone? Well, it is on an average 41 installed apps that you find on any mobile device now. This alone proves the huge penetration of smartphone and apps in every sphere of life. While users are always engaged with their handheld device,…

Zebra

What’s the differentiation between consumer and built-for-enterprise devices, and what does this mean to developers? Article post

How do we make Android the right fit for businesses? In Zebra Technologies’ presentation at Apps World London 2016, we spoke about Android: It’s Time to Go To Work! with Mark Jolley, Manager, Sales Engineering to address this. Let’s focus on the real issue: security. How does an operating system built toward ease of use for millions…

Location Based AR

Innovations in Location-Based Augmented Reality Technology Article post

How do you serve up location relevant content to a user’s mobile device in a non-intrusive, more engaging, experiential and efficient manner? Implement location-based augmented reality marketing campaigns!  Augmented Reality layers 3D objects on top of real-world physical spaces which makes the user feel like they are in a mixed reality environment and allows for…

VR

To know where you’re going, see where you’ve been Article post

These days, everyone seems to agree that augmented, virtual, and mixed reality technology is going to change everything. From retail to science and even entertainment, these new systems are going to fundamentally change how we interact with reality and each other. The amazing truth is that we can already see the seeds of this change…

Pocket App

Exclusive Interview with Pocket App Chairman, Paul Swaddle Article post

Pocket App has grown in to the UK’s largest mobile app developer and notes Coca-Cola, Microsoft, Samsung, & Panasonic, among their list of illustrious clients. Paul Swaddle is a Co-Founder and Chairman of Pocket App and has helped the company grow their multi-device offering to a market leader. At the forefront of the market for…

Bot Strategy

6 things to consider when building your bot strategy. Article post

There is no doubt in my mind that the messaging revolution is here, and that the rise of bots will re-write the tech space. There are many reasons why bots are so exciting, not least because they are easier to build, they can create a more powerful engagement with customers and it’s a wide open…

Twitter

Exclusive Interview with Ross Sheil, Head of EMEA Mobile for Twitter Article post

Twitter has grown in to one of the best known & well used social platforms around with millions of users. Companies have seen this as an ideal opportunity to grow their reach and grow their brand. Now, companies have begun to utilize Twitter ads to drive sales and create leads. A profile on the platform…

Helpshift

Exclusive Interview with Lars Ronning, Head of EMEA at Helpshift Article post

As the leader in mobile customer support, Helpshift has grown massively as mobile has become the new normal. With clients including Microsoft, Target, Supercell and their CRM software installed in over 1 billion devices, Helpshift are one of the biggest unheralded names in the mobile marketplace. Helpshift are one of the incredible exhibitors at this…

Charles Wiles Zzish

Exclusive interview with Charles Wiles, Founder & CEO at Zzish Article post

There’s no doubt that the EdTech sector has boomed with mobile devices becoming more readily available in classrooms and outside of lessons. EdTech startup Zzish has been one company that saw the opportunity and jumped at the chance to create apps that they felt were much needed. In the run up to exhibiting at Apps…

Baagloo at Apps World Article post

This year’s Apps World Best Consumer App Award finalist, baagloo Heroes, will be showcasing some of it’s new and forthcoming features exclusively at the event. baagloo is a unique social network that exists to help local heroes (including great businesses, products and attractions) get recognized, and to share ad revenue with Hero Charities and with…

CriticalBlue at Apps World Article post

Of course companies hope for successful development and deployment of their apps, but often don’t think about the implications of such success. The recent stratospheric rise in the playing of Pokemon Go is an extreme example of what can happen when success attracts the attention of bots whose activities are not aligned with those of…

Global App Testing at Apps World Article post

Is your organisation doing frequent software delivery and relying on fast and effective QA Operations? Our customers, including Facebook, trust Global App Testing to improve their products by making the feedback loop between development and test instant. Book a meeting with us or stop by the B13 stand to learn how we deliver QA results…

FatByte at Apps World Article post

FatByte Srl is a new company and  App, spin out from  a World leading manufacturer of body composition analyzers. The body composition estimating method is covered by international patent rights, the predictor being the lateral surface of a standing subject conditioned from a photo acquired by any SmartPhone. Unlike numerous available Apps estimating fat statistically…